We’ve been running into some issues with integrating Magento 2 with our email marketing platform. What’s the best way to sync customer data between Magento 2 and email tools like Mailchimp or Klaviyo? Are there specific extensions for this?
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Syncing customer data between Magento 2 and email marketing platforms like Mailchimp or Klaviyo is made easier with dedicated extensions. These tools automatically transfer customer data, purchase history, and behavior insights to help with targeted campaigns. Mailchimp for Magento and Klaviyo Connect are popular options. As noted in magento 2 grid from Amasty, it’s also important to ensure that any transaction fees or custom pricing rules are synced correctly, so that all customer segments receive accurate information in their emails.